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how to use toba · step by step

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From signup to your first auto-published post in under 10 minutes. Follow the steps in order the first time — after that, you'll mostly live in Topics and Posts.

step 01

Connect your WordPress site

  1. 01Open the app and go to Sites → Add site.
  2. 02Pick Self-hosted (app password) or WordPress.com (OAuth).
  3. 03For self-hosted: in WP-Admin → Users → Profile → Application Passwords, create a password named “toba” and paste the URL + username + generated password.
  4. 04For WordPress.com: click Connect and approve toba in the popup.
  5. 05You'll see a green “Connected” badge and a list of your post categories.
step 02

Set your brand voice

  1. 01Go to Projects → New project (or open an existing one).
  2. 02Fill in audience, tone (e.g. “friendly expert, no jargon”), and 2–3 example post URLs we should sound like.
  3. 03Add 3–8 do/don't rules — these become hard constraints in every draft.
  4. 04Save. The voice applies to every post in this project.
step 03

Add topics & a publishing schedule

  1. 01Open the Topics tab inside the project.
  2. 02Add topic ideas, focus keywords, URLs to react to, or just broad themes — toba will mine fresh angles from live news.
  3. 03Set cadence: posts per week, the day(s) you want them, and Draft vs Auto-publish.
  4. 04Pick the WordPress site, default category, and author.
step 04

Generate your first post

  1. 01Click New post → choose a topic, paste a URL, or type free-form notes.
  2. 02Pick SEO depth: Light, Balanced, or Aggressive (keyword density, FAQ block, JSON-LD).
  3. 03Hit Generate. Research → outline → draft → featured image → inline images, ~60 seconds.
  4. 04Review in the editor. Tweak headings or regenerate any section.
step 05

Publish to WordPress

  1. 01From the post editor, click Publish.
  2. 02Choose Draft (lands in WP as a draft) or Publish now.
  3. 03Confirm category, tags, and featured image — toba sets them from your defaults.
  4. 04Open the live URL from the success toast to verify.
step 06

Turn on autopilot

  1. 01Back in the project, flip Auto-publish on.
  2. 02Cron ticks every 60 seconds — toba picks the next topic on schedule, writes it, and pushes it live.
  3. 03Pause any time from the project header. Existing drafts are kept.
step 07

Billing & limits

  1. 01Go to Billing to see your plan, included posts, and next invoice.
  2. 02Upgrade or downgrade instantly — proration is handled by Stripe.
  3. 03Cancel any time; access stays through the current period.
step 08

Troubleshooting

  1. 01Publish failed? Check Sites — the connection badge will show the exact error (expired token, missing scope, 401).
  2. 02Post sounds off-brand? Tighten the do/don't rules in your project and regenerate.
  3. 03Images look generic? Add a “visual style” line to brand voice (e.g. “editorial photo, muted color, no stock people”).
  4. 04Still stuck? Email support@toba.ai with the post ID.
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